Design THAT MAKES the world
a better place
Digital branding
Proposed By
Brose is the world’s fourth-largest family-owned automotive supplier. The mechatronic systems for doors, seats or electric motors and drives can be found in every second new vehicle around the world today. About 26,000 employees work for Brose at 63 locations in 23 countries and generate 6.3 billion euros in turnover.
Why to pick this topic
Digital Branding is about using digital channels to communicate a brand’s positioning (or purpose) as part of multichannel brand communication or engagement programmes.
By choosing this category you'll have the opportunity to design a brand strategy for a real case study given by Brose.
This is the chance to be our guests in Milan to pitch in front of the jury and take part in the winner announcement event on July 3rd. All the details will be communicated via e-mail to the finalist team.
Who Is this challenge for
- Passionate, Students or Experts in:
- Brand Development
- Digital Creation & Concept
- Marketing & Advertising
- Service Design
What's happening now
- Finalist team - the finalist team selected for this category is the Fuffe team, congrats!
The team will be our guest in Milan on July 3rd at the Reply Xchange and will present thier idea in front of the jury competing with the finalist teams from the other categories.
If you have questions or want to learn more about the competition, have a look at the FAQs and the Rules or write to challenges@reply.com.