BRANDED CONTENT
Creative solutions to drive prospects to dealers in the post-pandemic scenario
FCA designs, manufactures and sells vehicles worldwide. Its automotive brands include among others Alfa Romeo, Jeep, Fiat, Abarth, Fiat Professional.
Why to pick this topic
Branded content is about finding new ways to connect with prospects, making an impact and conveying Brand values.
This is the chance to create new sales triggers for the post-pandemic era, to reassure buyers and drive them to dealers.
Win a MacBook Pro and Wacom tablet for each member of your team.
Who Is this challenge for
- Passionate, Students or Experts in:
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Advertising & Marketing
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Design
What's happening now
Finalist team - the finalist team selected for this category is the LAVOR team, congrats!
The team will pitch an online final battle with their finalists on July 1st at 4pm CEST - follow us on social media to figure out the agenda.
And the winner is...the Trecento11 Team! Congrats! Discover more about their idea here.
The jury
2020 Five categories with international brands
EMPLOYER BRANDING
Attracting talent through design and creative thinking
BRAND ACTIVATION
Ideas that make the brand come alive
SERVICE DESIGN
Innovative solutions that improve customer satisfaction
SOCIAL MEDIA: INSTAGRAM STORYTELLING
The power of visual storytelling for the Land of Joy community
Register to the challenge designed for Replyers.