BRANDED CONTENT
Creative solutions to drive prospects to dealers in the post-pandemic scenario
FCA designs, manufactures and sells vehicles worldwide. Its automotive brands include among others Alfa Romeo, Jeep, Fiat, Abarth, Fiat Professional.
Why to pick this topic
Branded content is about finding new ways to connect with prospects, making an impact and conveying Brand values.
This is the chance to create new sales triggers for the post-pandemic era, to reassure buyers and drive them to dealers.
Win a MacBook Pro and Wacom tablet for each member of your team.
Who Is this challenge for
- Passionate, Students or Experts in:
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Advertising & Marketing
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Design
What's happening now
Registration phase
Explore the overview pages of each category, choose the one you prefer and and form your team to play until May 21st.
On May 22th you will download the brief and compete for the best ideas in the category you registered for.
The jury
Choose one category and form your team to play the Creative Challenge
EMPLOYER BRANDING
Attracting talent through design and creative thinking
BRAND ACTIVATION
Ideas that make the brand come alive
SERVICE DESIGN
Innovative solutions that improve customer satisfaction
SOCIAL MEDIA: INSTAGRAM STORYTELLING
The power of visual storytelling for the Land of Joy community
Register to the challenge designed for Replyers.