Brand Experience
TUC cracker: the perfect snack for consumption at home!
Tuc has always stood out from its competitors for its unique taste, sweet and salty together, and for its characteristic octagonal shape which distinguishes it from all the others.
WHY PICK THIS TOPIC
Our “Brand Experience” is about re-conquer those “on-the-go customers” we have lost by being the right snack also at home, and in addition it is important to be relevant for millennials* while rejuvenating the brand perception.
This is the opportunity to create an activation/campaign and think about creative ideas for cross-media channels.
WHO is this category for?
Passionate, Students or Experts in:
- Communication
- Marketing & Advertising
- Graphic Design & Creativity
- Art & Illustration
Whats happening now?
- FINALIST TEAM - the finalist team selected for this category is the ActonTown team, congrats!
The team will pitch an online final battle with their finalists on July 1st - follow us on social media to figure out the agenda.
TOP TEAMS: ActonTown, Beero, Color Addicted, CREATTIKA, DauTucci, Golden Theatre, Karate Goats, Sintesi Grafica, tamango21, The Be Sharps
MEET The jury
Brief HEX color
Brief Order
Discover the finalists of the 2022 edition
Digital Gamification
Innovation Design
Employer Branding
Brand Activation
Fan-Base Activation
Employee Engagement
Digital Customer Experience
Social Media
Register to the challenge designed for Replyers.