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Customer Experience & Employee Engagement
Act, live and put in place the new CX Experience
UniCredit is a pan-European Commercial Bank. Our purpose is to empower communities to progress, delivering the best-in-class for all stakeholders, unlocking the potential of our clients and our people across Europe. In Italy we are one of the leading national providers of banking services, with strategic market positions in Retail, Private and Corporate Banking.
Why to pick this topic
Who is this challenge for
What's happening now
WHY PICK THIS TOPIC
A digital r-evolution, aimed to serve clients in the most efficient way, giving them the chance to get in touch with UniCredit in a seamless and consistent way from multiple touchpoints, including contact center, branches, website, or bank app.
Those capabilities in the workplace contribute to both EX, enabling employees to engage and serve customers via multiple channels - such as web, mobile, device, and more - and CX, allowing customers to experience a new way for getting in touch with the bank, thanks to the new activation process.
By choosing this category you'll have the opportunity to design and develop a creative communication strategy that recruits and engages employees to communicate and embed a new mindset: CX Program! How? Letting them act, live and put in place a new approach to customers.
WHO is this category for?
- Marketing & Advertising
- Creative Concepts
- Experience Design
- User Experience
- Engagement and activation
- Digital Marketing
Whats happening now?
- FINALIST TEAM - the finalist team selected for this category is the Poli Fusion team, congrats!
The team will pitch an online final battle with their finalists on July 6th - follow us on social media to figure out the details about the live-streaming of the finals.
TOP TEAMS: Poli Fusion, PPHU Grafikpol
Cantuccini, Sellvision, The Macchis, House of Credit Cards, In10’s, Inbalan, Phoenix
MEET The jury
Brief HEX color
Discover the finalists of the 2022 edition
Culture and Employee Engagement
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